Color System

Color distinguishes our brand and reinforces consistent experiences across UA websites.

Minerva's color system is based on a foundation of visual perception, inclusive design, and accessibility.

Color Semantics

Minerva assigns generic meanings to a subset of colors in order to set consistent expectations for users. These meanings are codified in design tokens and used throughout components.

Semantics can be used in a variety of ways to communicate meaning. Minerva's semantic meanings include informative, accent, negative, notice, and positive. Use semantic colors to clearly and predictably communicate with a component's appearance. When using color with semantic meaning, you must also display text or an icon in order to ensure the meaning is not lost for users who are unable to see or differentiate colors.

Contrast

Color contrast settings in Minerva allow sections of content stand out more from their surroundings.

Semantic color tokens change value depending on section based contrast. Select the contrast option below to see the changes in action. Generally speaking, you may only use colors of the same contrast setting together until you initiate a contrast change, such as a high contrast section, wherein all colors must be from that contrast family.

Accent colors do not change between contexts and are equal to the 500 index on their respective color scales.

Text colors

Background colors

Accent colors

--ua_color-accent--neutral

#757C88

--ua_color-accent--primary

#9E1B32

--ua_color-accent--info

#0070DD

--ua_color-accent--positive

#39A845

--ua_color-accent--negative

#DC8E0E

Full color system

This is a reference for the entire color system. Note that not every color is used in the Minerva CSS, for those see semantic colors above. It can still be useful to list the source color scales in case a developer needs access to a color outside of the semantic system.

Primary

The primary color palette is meant to be used as an accent to pull attention to specific elements.

Primary 50

#FCE4E9

Primary 100

#F8C2CD

Primary 200

#E87C90

Primary 300

#E5425E

Primary 400

#BE3047

Primary 500

#9E1B32

Primary 600

#821E2E

Primary 700

#70202C

Primary 800

#58232A

Primary 900

#421A20

Neutral

The neutral color palette is the primary source of backgrounds and text colors.

Neutral 50

#F2F3F4

Neutral 100

#DFE2E5

Neutral 200

#C6CBD0

Neutral 300

#ACB2BA

Neutral 400

#9097A0

Neutral 500

#757C88

Neutral 600

#5F646D

Neutral 700

#4A4C54

Neutral 800

#35363B

Neutral 900

#212124

Informative

The info color palette is reserved for bringing special attention to an element informative in nature. Meaning conveyed through color must also be accompanied by other visual indicators.

Info 50

#E8F2FC

Info 100

#CEE4F9

Info 200

#93C4F4

Info 300

#60AAF2

Info 400

#258BEF

Info 500

#0070DD

Info 600

#0058AC

Info 700

#003E78

Info 800

#012A4C

Info 900

#021B30

Positive

The positive color palette is reserved for bringing special attention to positive notices like a success indicator. Meaning conveyed through color must also be accompanied by other visual indicators.

Positive 50

#F0F5EF

Positive 100

#CDE9D3

Positive 200

#AADDB7

Positive 300

#87D09C

Positive 400

#64C480

Positive 500

#39A845

Positive 600

#308B3A

Positive 700

#23672B

Positive 800

#194B1F

Positive 900

#103514

Negative

The negative color palette is reserved for bringing special attention to negative notices and warnings. Meaning conveyed through color must also be accompanied by other visual indicators.

Negative 50

#FAF4E6

Negative 100

#F9E9C1

Negative 200

#F7D090

Negative 300

#F4B959

Negative 400

#ECA024

Negative 500

#DC8E0E

Negative 600

#C47511

Negative 700

#9C5506

Negative 800

#723900

Negative 900

#452000